A must-see tourist attraction

immersive media + cultural + lifestyle

Every trip deserves more than photos. It deserves a feeling

Text "EMOTION EXPERIENCE" in bold, stylized font, gray color.

IS NOT A MUSEUM

It’s a magical place that connects with the city’s culture and soul - all in ONE place.
It is designed to offer visitors a 90min interactive journey through 10 multi-sensory immersive rooms, each revealing a unique story rooted in the LOCAL CULTURAL VALUES.

THE OBVIOUS

Discover what lies beneath the surface of the city you thought you knew.
Uncover the hidden beauty and value concealed beneath the noise and the ordinary. The first quarter of the journey is dedicated to reveal the unknown to the outside world.

DIVE DEEPER

Capture the essence of the local vibe by transforming true stories into immersive experiences.

Outdoor market stall displaying various handmade wicker and rattan baskets, chairs, and decorative items.

IMMERSIVE LIFE

Feel the city through interactions with immersive art, music, and everyday life - rooted in culture.

FEEL LIKE A LOCAL

Picture yourself in a city you didn’t just visit—you lived it like a local.
You didn’t just see the sights—you felt the rhythm, heard the stories, tasted the culture.
What you take with you isn’t just a memory—it’s a deeper understanding of the soul of the place.

A GLOBALLY SCALABLE BUSINESS

HO CHI MINH CITY

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DANANG

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HANOI

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COLOMBO

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MANILA

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HONGKONG

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PENANG

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CHANGMAI

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OTHER CITIES IN ASIA

HO CHI MINH CITY - DANANG - HANOI - COLOMBO - MANILA - HONGKONG - PENANG - CHANGMAI - OTHER CITIES IN ASIA

Tall illuminated skyscraper against a dark sky, street with light trails from moving cars, and buildings with colorful murals.

Busy street in Hong Kong with numerous colorful Chinese shop signs hanging overhead, including signs for restaurants, massage parlors, and other businesses.

Aerial view of a tall illuminated tower at sunset in a cityscape, with colorful lights and surrounding buildings, water bodies, and an orange sky.

Street scene at night with tuk-tuks parked near a vendor stall displaying art and souvenirs, and people engaged in activities.

Manila Cathedral in Intramuros, Philippines, with clear blue sky background.

Blurred cityscape at night with light trails and skyscrapers.

Our story

As an Oversea Vietnamese, I take pride in sharing my heritage with the world, especially anyone who visits my city #Saigon (Ho Chi Minh city). The city has much more than war stories, Bánh mì and Phở our team have found a way to produce a scalable product #emotexperience to give visitor a deep understanding of the city they visit.

EMOTĒ EXPERIENCE

Through 360 immersive displays, interactive elements and visitor participation, it invites you to experience the narratives and emotional essence of the city from a deeper, more meaningful perspective. Whether you are about to explore the city or winding down after your visit.

Every trip deserves more than photos - it deserves a feeling.

Let’s start in Ho Chi Minh city, shall we?

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